Why Formulation Is the Biggest Way to Elevate Your Services: The statistics don’t lie. Most clients try a stylist only twice and if they aren’t happy, they leave. That means you have a very short amount of time to make an impact on someone.  Your job is more than just your technique. You see, p...

We've said it before, and we'll say it again: As stylists and hair artists, we work in an incredible industry. While this is true, it doesn’t mean that we’re immune to occasionally becoming a little disenfranchised with the work. Stress and burnout are serious concerns for everyone in a salon....

Autumn has arrived and we are looking for those RICH tones! Warmth is always the word that comes to mind when entering into this new season. Inspiration often arises from the glow of the sun and the reflection of color on the leaves.  One of the most common questions received is, “ how do you c...

  THE SECRET :  I don’t think people talk about the beauty of clear enough! In my experience it's been something that a lot of stylists don’t even know about or don’t utilize it properly.   Clear can be used in so many ways to provide shine, close the cuticle when the lift seems perfect, or when ...

We get it—formulation isn’t always easy. Sometimes it's the intimidation factor behind the formulation that keeps stylists from perfecting their craft. After all, there are so many factors that can impact your final result, and it might seem impossible to crack the code.Even though it may seem ...